World Class Condo Hotels is a niche real estate website targeting buyers interested in buying Trump-brand condo hotels, which are located around the world.
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While World Class Condo Hotels was prohibited from having the name Trump in its business name and domain because of copyright laws, the company needed its website to rank high on search engines for keyword phrases that included “Trump” and specifically, “Trump condo hotels.”
Susan Greene, website copywriter, wrote content for the website that talked at length about the Trump brand and described each of the many Trump-brand properties located in the U.S. and around the world.
The website ranked high for Trump-related keywords and for each of the individual Trump properties being marketed to international buyers. In fact, it successfully competed with websites owned by the Trump company itself.
Susan Greene knew we were targeting international buyers of high-end real estate. The copy she wrote not only gave us an impressive online presence, it helped convert our website visitors into solid leads for our sales team. I would highly recommend Susan’s copywriting and marketing services to anyone who is building a corporate website.
Taylor Platt
Web Developer
World Class Condo Hotels
Miami, Florida